Fountain Fridge NFT

In 2021, we created the first ever yield bearing NFT for a brand. It was a digital refrigerator that refilled itself with hard seltzer ever day — which could then be redeemed in real life.

How it worked
Consumers had the chance to win the Fountain NFT Fridge and get free Fountain delivered right to you. Since it was yield bearing, each day you would receive 1 $eltzer token.

When you reached 12, you could redeem for a 12-pack! The Fountain Fridge NFT yielded a total of 365 $eltzer tokens during its lifetime.

Essentially, it was fridge that for the first time, never ran dry.

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